Layer Wash CRM
Memberships, booking and bay utilisation for wash sites
- From USD 59/month
- 14-day free trial
The short answer
Layer Wash CRM is membership and booking software for car wash and detailing businesses. It manages subscription plans and billing, plate or QR-based member entry, online detailing bookings against real bay capacity, loyalty, and automated win-back campaigns for lapsed customers.
Key takeaways
- Subscription billing with dunning that recovers failed payments
- Plate recognition or QR entry for members
- Off-peak pricing to shift demand out of the rush
- Lapsed customers identified and won back automatically
A wash site with strong membership revenue is a fundamentally different business from one that depends on the weather.
Memberships that hold
Plans with automatic billing, pause and resume, and dunning that retries failed cards and prompts the member. Most churn at wash sites is an expired card, not a decision.
Utilisation you can see
Revenue per bay per hour, so off-peak pricing and staffing are set against data rather than instinct.
Win back the ones who drifted
Members and repeat customers who have not visited within their normal interval are identified and offered a reason to return — consistently the cheapest revenue on the site.
Feature list
- Everything in Layer CRM
- Subscription membership plans and billing
- Licence plate recognition and QR member entry
- Failed payment recovery and dunning
- Online detailing booking with bay capacity
- Off-peak and dynamic pricing
- Loyalty points and rewards
- Lapsed customer identification and win-back
- Revenue per bay per hour reporting
- Multi-site management
- Gift cards and prepaid packages
Try Layer Wash CRM
14 days free. No card required — we set up your account and import your existing contacts.
Integrations
- Stripe
- Square
- Twilio
- Google Business Profile
- QuickBooks
Also see everything we build for car wash businesses.